JW Growth & Design

Growth Plan · Managed website & digital presence

A website that keeps working after launch.

One practical plan for your website, technical care, Google presence and performance reporting—so improvements do not stop when the site goes live.

What your plan can cover

We agree the services, update allowance, platform costs and response arrangements before work starts. New builds and larger improvements can form part of the agreed scope; this is not an unlimited-work promise.

01 / DESIGN

Website design & redevelopment

New builds or redesigns with clear services, mobile layouts, brand-led presentation and enquiry routes, where included in your agreed scope.

02 / DEVELOPMENT

Ongoing development

Planned content updates, bug fixes, new features and customer-journey refinements within your agreed development allowance.

03 / TECHNICAL CARE

Hosting oversight

Hosting setup and oversight on an agreed platform, domain/DNS coordination, HTTPS checks and agreed backup arrangements. Platform and renewal costs are confirmed separately.

04 / SEARCH VISIBILITY

Google Search Console

Setup or access review, sitemap checks, indexing-status reviews and investigation of reported issues. Relevant crawl requests can be submitted when appropriate.

05 / MEASUREMENT

Google Analytics

Agreed GA4 setup, traffic-source reporting and contact-click measurement, with appropriate privacy and consent controls. Clicks are not the same as confirmed enquiries or sales.

06 / REPORTING

Monthly performance reporting

A plain-English summary of visitor trends, traffic sources, search impressions/clicks, contact-click activity and recommended next actions. Reports show changes, including increases or decreases.

07 / LOCAL PRESENCE

Google Business Profile management

Approved updates to services, hours, contact details and work photographs, with agreed profile activity and review-response support. You retain ownership and approve business information.

08 / CONTINUOUS IMPROVEMENT

Post-launch improvements

Prioritised improvements to content, calls to action, accessibility and site usability. Larger pages, integrations or redesign work are agreed and priced before delivery.

09 / SUPPORT

A clear route for support

Support requests accepted 24/7, with responses during agreed support hours. Response windows, priority handling and any emergency arrangements are defined in your agreement.

A practical rhythm of care

Weekly checks

Review Search Console indexing/site-status information and flag issues or improvement opportunities. This is a checking cadence—not a guarantee that Google crawls or indexes your site every week.

Monthly reporting

Review available website/search activity, summarise completed work and agree the next priorities. Visitor increases and search rankings are not guaranteed.

Planned improvements

Deliver the agreed update and development allowance, with a clear request process and approval for additional work.

Useful reporting. No invented success figures.

We establish a baseline and report what the tools actually show. You confirm which enquiries became booked work; analytics alone cannot prove that a WhatsApp click became a customer.

How we get started

01 · Review

Understand the website, business goals and existing accounts.

02 · Agree

Set the scope, price, update allowance, support hours and third-party costs.

03 · Connect

Arrange appropriate access, complete the agreed setup and test key journeys.

04 · Improve

Use regular checks and reporting to prioritise practical improvements.

Clear expectations from day one

What does the Growth Plan cost?

We provide a tailored proposal based on your website, required services and update allowance. No price or recurring commitment is assumed before you approve the written scope.

Does 24/7 support mean an immediate overnight reply?

No. Support requests accepted 24/7, with responses during agreed support hours. Staffed round-the-clock responses and emergency cover are not included unless separately agreed.

Will you guarantee visitor growth, rankings or indexing?

No. We report actual results and make improvements within the agreed scope. Google controls its crawling, indexing and search results; traffic and enquiries depend on multiple factors.

Who owns the website and Google accounts?

You retain ownership of your business accounts and domain. We use appropriate manager access where available, with handover arrangements documented in your agreement.

Are advertising, paid tools and unlimited changes included?

No. Advertising spend, paid subscriptions, domain renewals and platform fees are disclosed and agreed separately unless explicitly included. Development and content work have an agreed allowance; additional work requires approval. Optional behavioural-analysis tools also require agreed privacy controls.

Keep your website moving forward.

Tell us what you need help with. We will propose a clear, manageable plan for your website and online presence.

Talk about your Growth Plan →